While interning at Allied Global Marketing I had the opportunity to assist with implementing a social media influencer campaign promoting Focus Features' new thriller film, Greta. I shot the photographs for the campaign, wrote copy for social media captions and coordinated with influencers to participate in the campaign. The influencers were asked to post a photo featuring the handbag from the film on their feed or Instagram story with one of the captions provided. The number of followers between all of the influencers participating accumulated to over 210,000 which increased engagement and awareness of the film significantly.